Cause Marketing for WooCommerce
Turn every WooCommerce sale into a charitable contribution — automatically.
What Is Cause Marketing?
Cause marketing is one of the most effective ways to build customer trust and increase purchase confidence. Shoppers who see a clear, credible donation message at the point of purchase buy more readily, return more often, and tell others. Cause Marketing for WooCommerce gives your store the infrastructure to make that work — handling the calculation, the customer messaging, and the reporting without touching your checkout flow or requiring anything beyond WooCommerce.
The Plugin for Businesses That Give Back
This plugin is built for WooCommerce store owners who donate a portion of sales to a cause — whether that’s a named charity, a community fund, an environmental initiative, or their own foundation. It’s the right fit if:
You already donate from sales but have no way to show customers or track it systematically
You want to display “we donate $X from every purchase” messaging on product pages, at checkout, and in order emails
You need a real ledger — not just a badge — that tracks confirmed donations, accounts for refunds, and tells you what you’ve actually raised
You’re running a campaign with a fundraising goal and want customers to see progress toward it
It’s not the right fit for stores that collect donations at checkout as a separate line item — this plugin is for stores where the donation comes out of the sale price, invisibly to the customer’s total.
How It Works
This plugin is built for WooCommerce store owners who donate a portion of sales to a cause — whether that’s a named charity, a community fund, an environmental initiative, or their own foundation. It’s the right fit if:
You already donate from sales but have no way to show customers or track it systematically
You want to display “we donate $X from every purchase” messaging on product pages, at checkout, and in order emails
You need a real ledger — not just a badge — that tracks confirmed donations, accounts for refunds, and tells you what you’ve actually raised
You’re running a campaign with a fundraising goal and want customers to see progress toward it
It’s not the right fit for stores that collect donations at checkout as a separate line item — this plugin is for stores where the donation comes out of the sale price, invisibly to the customer’s total.
Why it's more reliable than a manual approach
- Refunds are handled automatically — full and partial refunds reverse the corresponding donation rows per line item, so your totals stay accurate without any manual cleanup
- A configurable confirmation delay (default 45 days) keeps totals honest by holding donations in “pending” status until the refund window closes
- The ledger is a real database table, not post meta — so reports are fast, accurate, and won’t degrade as your order volume grows
- Everything is HPOS-compatible, works with classic and block checkout, and integrates with PDF invoice plugins so the donation note follows the order wherever it goes
Cause Marketing for WooCommerce
Free Plugin with Great Feature Set!-
Flat or % donations — global default, per-product override
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Admin reports: Summary + By Order, with CSV export
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Donation ledger with configurable confirmation delay
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Monthly email donation summary
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Front-end messages on product, cart, checkout, thank-you page, and order emails
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Shortcode for live donation totals
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Display styling controls (colors, fonts, radius)
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PDF invoice integration
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Automatic refund handling — full and partial refunds reverse donations per line item
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Role-based exclusions
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Payouts tracking & reconciliation
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Works with both classic and block (Gutenberg) cart & checkout
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HPOS compatible
Cause Marketing Pro for WooCommerce
Even More Options for Businesses Offering More Ways to Give!-
Multiple named charities (up to 3) with per-product routing
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Time-limited campaigns with goals, history, and progress tracking
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[cause_progress] shortcode — campaign progress bar anywhere
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Category-level donation rules
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Admin reports: By Product (with variation drill-down) + By Charity
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[cause_progress] shortcode — campaign progress bar anywhere
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Per-placement styling overrides
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Sale-item donation controls
